A new brand identity for the outdoor experience company Gylly Adventures, created back in 2014. Initially I presented the client with three options, from which one was chosen and developed further.
The roundel was designed to represent the locations of the activities that Gylly Adventure offer; the water and the cliffs. The typography linked in with the existing cafe branding but with ADVENTURES highlighted in capitals to really stand out.
With the logo above I explored a more playful approach, experimenting with typography and subjects that you find at Gylly such as the seagulls!
Again with this option I experimented with the typography, looking at how the words might fill a square space. I really loved the simplicity of this design.