Craft’d run workshops from sewing to soap making!
The brief was to create a new logo which celebrated one of their favourite materials to use, yarn. Natalie and Mae already had a natural strong identity forming using particular typefaces and colours so we used those as a starting point to develop a strong brand identity.
You can find out more about Craft’d here.
Brand Identity Board including colour palette
All over print design (surface pattern)
It was a pleasure working with Lisa. At the start we were not very sure in which direction we wished to go with out logo and so Lisa asked lots of questions about our business and brand and asked for images of existing logos that we liked the look of. Her initial file of ideas was broad and it really helped us narrow down exactly what we wanted. Lisa was very accommodating in our requests and understood the small changes we wanted. We are both really happy with the final logo and I look forward to working together again in the future. :) - Natalie, Craft’d